Who does ChatGPT recommend when your customers ask?
Your buyers increasingly ask ChatGPT, Gemini and Claude for a shortlist before they contact anyone. We show you who AI recommends instead of you, fix the causes and measure the difference on your own questions.
What's the best laptop for my company? Budget around 10,000 DKK.
For business use in that price range, a model with 16 GB RAM, a 512 GB SSD and a three-year warranty is a good choice. Good places to buy:
- Your webshop – business pricing, next-day delivery and setup included
- Competitor A – wide selection
- Competitor B – low prices, but no advice
A good website is no longer enough
When a buyer asks ChatGPT for a supplier, they usually get three or four names and contact those. If yours isn't one of them, the deal goes to a competitor before your sales team ever hears about it.
AI assistants don't browse your homepage. They read structured data, reviews and clear answers from across the web and choose from that.
The work of becoming one of them is called GEO, generative engine optimization. It builds on SEO, but the goal is to be named in the answer, not just to rank in a list of links.
How AI assistants find companies
Live web search
ChatGPT, Gemini, Claude and Perplexity search the web and summarize. Solid technical SEO is the entry ticket.
Structured data
Schema.org markup, Google Business Profiles and product feeds state exactly what you offer.
Reputation
Reviews, trade coverage and forums that models trust and repeat.
Training data
Consistent content over time shapes what future models know about you.
How we work
Four steps, and each one ends in something you can see and measure.
Free AI snapshot
We test up to five of your customers' most important questions in ChatGPT, Gemini and Claude and show you who gets recommended instead of you.
AI visibility analysis
We ask ChatGPT, Gemini and Claude up to 100 of your customers' questions, see who gets recommended instead of you, find the causes on your site and present a prioritized plan to your management. The results become the baseline that all later work is measured against.
Implementation
We fix the technical issues, write the pages the plan calls for, and measure before and after on the same questions.
Ongoing program
Daily measurement, at least one fix or new page every month, and a report showing what we did and what moved.
Pricing
Fixed prices, no hourly billing. All prices exclude Danish VAT.
Projects
- AI snapshot Up to 5 key questions tested in ChatGPT, Gemini and Claude. See who gets recommended instead of you. Free
- AI visibility analysis We ask ChatGPT, Gemini and Claude up to 100 of your customers' questions and measure whether you and up to four competitors are named and recommended, and which sources the answers draw on. We also assess your technical visibility to AI agents. You get a prioritized plan, presented to management, and we measure again after 30 days so you can see the effect of the first fixes. Credited if you start an implementation within 60 days. DKK 14,500
- Implementation We carry out the plan from the analysis, train your marketing team and measure before and after on the same questions. From DKK 45,000
Monthly programs
No minimum term. Cancel any month. If nothing has improved after 90 days, the next month is free.
- Monitor Daily tracking of up to 100 of your questions in ChatGPT, Gemini and Claude, one fix or one new page a month, technical health checks and a quarterly review. DKK 4,500/month
- Growth Monitor plus four answer-optimized pages or guides a month, reputation work and a monthly before-and-after report. DKK 19,500/month
- Partner Growth plus feed management, competitor intelligence, priority support and a quarterly strategy session with management. DKK 24,500/month
Why work with us
We combine senior software engineering with marketing results. We have a technical background in software development, so technical quality comes first. You get a fixed price, a clear plan and senior people on your account, without agency overhead.
- Platform-agnostic: WordPress, Shopify, Umbraco, Magento or custom.
- Reports that show both the work we did and what moved.
- Happy to work alongside your current web agency.
Insights on GEO and AI visibility
Short, practical answers to the questions we hear most.
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What is GEO?
GEO is the work of getting named and recommended in answers from ChatGPT, Gemini, Claude and Google AI Overviews. What it covers and how it differs from SEO.
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What is AI visibility?
How ChatGPT, Gemini, Claude and Perplexity choose which companies to recommend, and what you can do to become one of them.
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What does AI visibility cost?
What it costs to become visible in ChatGPT, Gemini and Google, from a free snapshot to an ongoing programme. Fixed prices excluding VAT.
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How do you measure whether ChatGPT recommends you?
A simple method for measuring your visibility in ChatGPT, Gemini, Claude, Perplexity and Google every month.
Questions and answers
Who do you work with?
Companies with 50–250 employees, in Denmark and abroad: webshops, B2B manufacturers and distributors, multi-location service businesses and professional services firms.
What is AI visibility?
Making sure AI assistants like ChatGPT and Gemini know your company and recommend it when customers ask relevant questions.
What is GEO?
GEO stands for generative engine optimization. It is the work of making your company visible in answers from generative AI such as ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews. The result of GEO is AI visibility.
Is this just SEO with a new name?
Good SEO is the foundation, but AI assistants also rely on structured data, product feeds, reviews and mentions elsewhere online. We cover all of it.
Do we need a new website?
Usually not. We work with WordPress, Shopify, Umbraco, Magento and custom platforms.
Can you guarantee we'll be recommended?
No, no one honestly can, because AI answers vary. We promise what we control: the agreed work and daily measurement on your fixed questions. And if nothing has improved after 90 days on a monthly program, the next month is free.
How soon will we see results?
Technical fixes can show within weeks. Content and reputation build over 3–6 months.
See who AI recommends instead of you
Tell us a little about your company and up to five questions you would like to show up in the answers to. We test them in ChatGPT, Gemini and Claude and show you, for free, who gets named and recommended.
Get your free snapshotPrefer email? Write to hej@discoverable.dk